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Archive for online network marketing lead

SEO Exposed Part 4:SEO Tactics for Single Page Websites (aka Capture Pages)

by Andrea Kropp
March 29th, 2010

Single page or landing page websites have unique challenges when it comes to the search engines. We’ve shown you a lot about proper SEO for your website during this article series, but there are some built-in obstacles that single page websites face that we will address directly.

The main issue is from a content and navigation standpoint. You really only have one page that Google will see. And you can’t use any of our navigation coding tricks that we explained, since there is no navigation!

You should still go into the landing page and make sure you have 10 – 15 instances of your keywords appearing correctly within the text, subheads and headlines. You should also use the H1 tag wherever possible. And of course get your Meta Title and Meta Description as ideally related to your overall keywords as you possibly can.

This is about the best you can do in terms of OPTIMIZING the landing page website. You’ll need to put some other measures in place that also exploit Google’s search algorithm, since you can’t match up on a content standpoint.

1. Take advantage of changes to the backlink rating system:
If you’re a home based business or online network marketer and have several landing page websites, you can do certain things to help yourself. In a small inconspicuous place usually under the page footers in each landing page, set up navigation linking your pages together. KEEP IT AT THE BOTTOM BECAUSE YOU WANT TRAFFIC HITTING YOUR LANDING PAGES TO STAY FOCUSED ON YOUR MESSAGE AND OFFER! Use keywords from each landing page’s SEO strategy as the anchor text for the navigation links. Call the area “Other Resources” or “Sites You May Be Interested In” so that it seems to belong or have a purpose on the page. Ideally, you’ll have each landing page assigned to a unique IP address or host, so that Google doesn’t know all your landing pages are owned by the same person. In this way, you can get high relative scores for the quality of these backlinks between your own websites!

2. Build an “About Me” paragraph as a secondary or tertiary component of the page.
Carefully write a 5 – 7 sentence paragraph about you, your mission/vision/philosophy, areas of specialty, etc. and build it into the bottom of the page as part of the footer. You can relatively small in terms of font sizing and structure when compared to the rest of the page. Get your targeted keywords for your main website into this paragraph and hot link those keywords to your main website. Do this for each landing page that you control BUT REWRITE THIS PARAGRAPH EACH TIME IT APPEARS. Keep the hot links but make sure the sentences and content are not duplicated exactly. It will deliver better results for your main website in Google.

3. Use Pay Per Click to generate targeted traffic to these cross linked landing pages.
If you can afford it, drive some traffic via Pay Per Click from the search engines. Keeping a small presence in Google via Adwords on the right and top of the pages will keep you in the search results while your landing pages catch up on an SEO basis.

4. Store relavant content BEHIND the landing pages.
You may want to consider archiving your emailer or auto-responder text in html pages behind the sites. Don’t do this if you are using pre-made or pre-written emails as you will get no benefits from duplicate content. Link your auto-responder and email samples together with simple navigation and put a link somewhere on your landing page into this “directory” you have created. DO NOT MAKE THE LINK COMPLETELY INVISIBLE OR IN TOO SIMILAR OF A COLOR TO THE BACKGROUND COLOR IT IS PLACED ON. You will get penalized for this. What this technique does do is give the impression to Google that you have more pages with deeply relative content.

5. Use techniques like social networking, social bookmarking and article marketing to build up high levels of relative back links.
All of these techniques can actually drive real traffic as well as improve your website’s organic placement substantially. Using article marketing in conjunction with a tool like Automatic Article Submitter can get you HIGH, PAGE ONE placement in Google for good quality keywords on a temporary basis. You can get 50 – 100 high quality back links for every properly structured article that you submit!

These techniques can help your individual landing page websites perform better in Google’s natural results. If done exactly as we noted, your individual landing page websites can greatly help your main website perform better in the search results.

Categories Search Engine Optimization
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MLM Leads That Convert: Quality is Key

by Andrea Kropp
February 21st, 2010

MLM leads that convert are in huge demand. This article will explain the difference between buying MLM leads that often produce little or no return and creating quality laser-targeted MLM leads that convert like crazy.

Unreliable

Many network marketers buy MLM leads lists that are supposed to provide fresh quality leads. There are advertisers all over the internet claiming to offer the best leads. Unfortunately many of these so called fresh quality MLM lead companies cannot back up their claims. Recently one particular company was selling double opt-in leads. Double opt-in means the email address of the lead was verified to be a real email address. When running an email campaign to this lead list it was discovered that up to 25% of the leads were not double opt-in and in fact were fake leads. When you are spending money for leads you expect to get a lead that is real and worth contacting.

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Categories Network Marketing
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5 MLM Advertising Techniques That Work

by Andrea Kropp
February 16th, 2010

Building your MLM business can be a frustrating experience if you aren’t experienced or skilled in advertising.  When I got involved in the MLM profession, I didn’t know how to advertise at all and as a result I struggled.

When I finally discovered that proper use of MLM advertising was the key that would allow me to accomplish my dreams in the Network Marketing Profession, I had a period of time where I was experimenting with different tactics.  Some of them worked, and continue to work today, and some of them I decided to never spend one ounce of energy on, ever again – and neither should you.

First off, let me share with you what you SHOULD NOT do.

Don’t use ANY ‘Blackhat’ MLM advertising tactics, ever.  The term ‘Black Hat’ refers to any attempt on the part of the marketer to ‘trick’ search engines or websites into thinking that you are something you’re not in an attempt to subversively generate traffic for your MLM business.

This is not only irritating for the thousands of people who click on pages that are supposed to have one thing and have another, but it is frustrating as a marketer to constantly be changing the search engines absolutely HATE blackhat MLM advertising.  Why do they hate it?  Because it is irritating.  Don’t you think?

A great example of ‘blackhat’ internet advertising is trying to ‘trick’ craigslist into accepting your home business ads in the Jobs section at craigslist.  Because there is so much subversive MLM advertising in the Jobs section at craigslist (MLM is not a job), it is a pain for even a legitimate company to post their ad to the Jobs section.  Plus, blackhat tactics never work for very long.

For a time, I thought that I could build a business through ‘black hat’ strategies.  The problem was, I realized it was unethical and couldn’t continue doing it after I saw the reasons why the search engines hated it.  Once I realized that, I discovered that the only way to build a business long term is through honesty, openness, and positive energy.

So what are some MLM advertising techniques that work?  Here I have listed some ‘White Hat’ SEO friendly MLM advertising techniques that can immediately help you in your business, listed in order of personal favoritism:

1.  Article Marketing – My absolute favorite way of marketing online is Article Marketing.  Using Article Marketing as your primary SEO MLM Advertising tactic will pay off big in the long run if you stick with it.  I have approximately 25% of the people who read my articles click through to my website, and ALL of that traffic is FREE.  Not only is it free, but once you create traffic with article marketing, the traffic is permanently there.  (This article you’re reading is a great example).  Articles gradually increase natural search engine traffic to your website, as well as increase your website ranking over time.  Try it.  You’ll love it if you love to write.

2.  Blogging – Search engines LOVE blogs!  If you don’t have a business blog – start one today.  Search engines love blogs for a good reason – it is because PEOPLE love blogs.  This allows you to target keyword phrases, dominate market niches, and take your MLM advertising to a personal, human level.  That being said, however, learn how to do a blog properly.  Study some of the best blogs out there and apply what you see in your own business – it will give you great results over time.

3.  Video Marketing – It’s hard to get a clear picture on exactly how much online traffic is directed towards video, but current estimates are anywhere around 30%-50% of ALL BANDWITH is video from services like YouTube, Viddler, and others.  The fastest way to dominate niche keywords online is to use video services to DOMINATE MLM advertising for your company.  The cool thing?  Video Marketing is free.  Video marketing can also be a huge pain in the butt, though, especially if you’re camera shy.  I give about 20% of my marketing effort to video marketing, and it brings me some great leads.

4.  Social Networking – The HOTTEST MLM advertising tactics this year are all built around social marketing, through social networking sites like Myspace, Facebook, Twitter, and others.  It used to be that people would actually meet each other… Not any more – they unite on Facebook.  Seriously, Social Networking is the wave of the future and there are plenty of ways to generate 20-50 leads per day just using Social Media MLM advertising. 

5.  PPC – Pay Per Click advertising is the most efficient paid MLM advertising technique of all time.  It lets you target THE EXACT people that you are looking for, while they are searching for terms that YOU SELECT.  If you’re putting money in newspaper ads, stop it!  Put that money in Google Adwords – it will be MUCH better spent over the long haul.  PPC is the FASTEST strategy to generate leads, but it is also the most expensive.  Don’t attempt google adwords without first receiving training on how to do it properly.  Also, I prefer other methods.  That being said, most of the industry leaders use PPC aggressively to generate a significant amount of leads through google adwords. They have the cash flow to throw at it.  wouldn’t recommend it to someone new, but you should phase it in as you start generating positive cash flow in your business.

So where should you start?  First, you need a website that is attractive, simple, and branded with your own personal message.  Then, you need to pick ONE marketing strategy and DOMINATE that strategy.  FOCUS 100% of your attention on that strategy and work at it until you are generating 10 or more leads per day.  Then pick another strategy.

If you want to just cut through all of the MLM bullcrap that costs you money and doesn’t produce results, simply fill in your name, email, and phone number in the right sidebar of this page to get access to a training that will teach you how to success in your MLM business.

Categories Network Marketing
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MLM Lead System Pro: The Official Review

by Andrea Kropp
January 29th, 2010

MLM Lead System Pro is designed by Network Marketers, for Network Marketers to solve the two main universal challenges in the industry – 1) not enough leads and 2) not enough early cash flow. If you’ve been in network marketing for any period of time, you’ve come to realize that…

The Problems…

A)There are plenty of good candidates out there. Just look around the hotel room. Somebody invited all those people, right?

B)It is time consuming (and frustrating) to have to sift through lots of poor candidates to find the good ones.

C)The good ones are often the most skeptical. They require more consistent, quality follow-up and more time to come around.

D)It takes money to stay in the game long enough to find the good ones. You need to stay active with your company (usually $100-$150 a month) and you need to buy brochures, attend trainings and pick up the tab for coffee.

E)The turn-key system that your upline promised isn’t really a system that works the same for everybody after all. Rather it’s a manifesto to stay in the game, keep inviting, keep following up and the good ones will emerge.

F)Nothing ever happens as fast as you hope or expect.

The brilliance of MLM Lead System Pro is that it provides solutions for all these truths. First let me explain how it addresses these universal challenges, then I’ll get into some more mechanics.

The Solutions…

A)    Your future leaders are on the Internet. That’s about 1% of the World population’s population is involved in direct selling. That’s  65.3 million people worldwide according to the World Federation of Direct Selling Associations. That’s a lot of people so clearly the concept is attractive. What about the other 6.7 billion people in the World. How many people on your warm market list? 20, 200, perhaps 2000? There are 1.7 billion Internet users. How’s that for a warm market?

B) Use automated sales funnels and autoresponders to screen candidates for you. Instead of driving to Starbucks only to realize 5 minutes into the conversation that a person is a terrible fit but talking with them anyway for 30 minutes to be polite, use the power of web-based sales funnels to sift for you. Your upline has probably told you that you are really in the sorting business, right? Do you want to pan for gold by hand or use an automated sorter? How much more dirt could you sift through if a machine was doing the majority of it while you were at work or asleep?

C) Send people a little more information every day. They will join when the timing is right for them and they know you haven’t quit. Has your upline told you that the fortune is in the follow-up? That is 100% true. However, consistent follow-up is very tough on the schedule and psyche. Follow-up takes time away from exposing the opportunity to new people. And, it can be awkward to see your friends at work, ball games and concerts and always be throwing in a follow-up plug about your business. Soon, you’ll have no friends left. Instead, if they are receptive but not ready at your first meeting, add them to an automated follow-up list. You can forward pre-written messages from your upline or write your own. They need to hear from you at least 3 times a week, but it is very passive. There will come a time when they are down and worried about money and your email arrives just then and they’ll take a second look. Some uplines refer to this as “Dripping on Them”. Drip, drip, drip. A little bit of information at a time.

D) Make money on related products via affiliates sales even if they don’t join your business and while you continue to drip on them about your business. As you learn to generate leads online, you’ll teach this to your team, other small business owners and people on the Internet. These people will need and Autorepsonder system. Great, you recommend yours and teach them how to use it. You give them something they need to help them in their business (even if its another network marketing company) and you earn an affiliate commission. This allows you to make money off of the 90% of people that say no to your business. You MUST figure out how to make money from the people that say NO or you will run out of money.

E)     This is not a guidebook. MLSP is an actual system. Let me use cell phones as an example. What I got from my upline when I first started was a “guidebook” on how to build a cellphone. Not the actual phones, not even the parts, just the book on how to build it. Sound familiar? MLSP is like getting an actual fully assembled cellphone plus a users guide. Sure, you have to figure out how to set up voicemail. How to save contacts. How to take a picture. But the point is, the cellphone is already built, you just have to learn how to use it. That’s what MLSP is. It is a fully built system that you learn how to use – like learning to use your phone.

For a $49 monthly fee, MLM Lead System Pro is a turnkey Internet marketing system for beginners. Members are able to

  • Create unlimited lead capture pages (also called squeeze pages) from templates will proven histories of success
  • Build a subscription list and send autosponse and custom message to that growing list. There are even 28 email messages pre-written for you and a new one comes out every Monday.
  • A full analytics package to know which of your promotions are working and which are not, but you don’t want to learn HTML…then this is for you!
  • Ability to embed your own video in your pages and/or use someone else’s video.
  • Personal branding opportunities
  • An MOST IMPORTANT – the step-by-step instructions for how to set up any or all of these marketing channels
    • Pay-per-click
    • YouTube & Video Marketing
    • Facebook
    • Twitter
    • Personal Blogs
    • Article Marketing
    • Email Marketing
    • Drop Cards
    • Classifieds
    • And more…

Pro’s

• As a member of MLM Lead System PRO, you get all the latest information and resources about online marketing — be it through a series of webinars, tutorials, or other massive amount of resources available within the system.

• Earn to show others how to learn. Share this amazing training system with others and earn an affiliate commission for every person base membership plus any extra services or training materials they purchase. Your upline will be skeptical, but if they see the power, every on his/her team could join your MLSP team.

• MLM Lead System PRO is named as such because it stands out mostly for its ability to generate a massive list of leads. And, these leads are highly targeted, always fresh and unique to you only having come through your personal sales funnel.

• This particular system targets two aspects of online marketing that many online businesspeople overlook to their detriment: building quality leads and increasing income generation. It emphasizes targeted leads and multiple streams of income instead of merely gathering names and contact information that are irrelevant to your business or having only one product to offer.

• This system targets people who have previous background in the network marketing industry, thus, eliminating the hassle of trying to establish the basics of this industry or explain that it is legal and legitimate.

This system work great worldwide. All the resources and training is Internet and phone based. You can be mentored by people in other countries and sponsor people in other states without any hassles. And since, it’s all available 24×7, all the training is recorded and archived everyone can learn and build on their own schedule.

Con’s

  • There is a mysterious aspect to the MLM Lead System PRO. Members are not fully aware of which organization is being promoted in the system’s front end. But that is how it is designed. To show prospects the business on the back end as opposed to the front end. You would have to understand the funded proposal concept for this to make sense.
  • The system currently works best to target other network marketers. That saves you from having to explain MLM to people, but it does restrict your market. There have been rumors that more generic tools are not too far away. Also, I’ve successfully taken the ideas and skills I’ve learned from MLSP to create other web pages and funnels for the products of my primary business. For this, you don’t get the pre-written templates, but if you join an MLSP person already in your same primary company they will likely share that stuff with you.
  • Additional cash outlay for the struggling networker. The $49 per month price tag is well worth what you get, but it will take some time to get the lead engine humming. Its possible to recoup it in under 10 days. More realistic is probably 2 months. Fortunately MLSP makes all their weekly Wednesday trainings open to all prospects for free. Judge for yourself. Attend the calls and assign your own value to what you learned. (All my blog subscribers get an invite every Monday announcing the Wednesday call for that week).
  • There are reports of sponsors bringing people into MLM Lead System Pro and then not returning their calls after they enroll. This behavior reflects poorly on the sponsor, not on MLM Lead System Pro, but sometimes these are confused. Do your homework on who is active and who is not; who has a solid reputation and who does not.

Overall

If you’ve been doing online marketing for a while and cannot seem to figure out the right formula to use for an effective online marketing campaign, the MLM Lead System PRO does make a legitimate that is will help you achieve the kind of success you’ve always dreamed of. They have solved all the most vexing problems of network marketing and packaged the solutions in a system that is accessible to anyone willing to put in the effort.

MLM Lead System PRO also utilizes attraction marketing, which is one of the fastest rising and most successful methods employed on the internet nowadays. Indeed, every online marketer knows that establishing relationships is one of the strongest ways you can build your list and boost sales.

If you would like to discover for yourself this exact system that I and other industry leaders use to generate 50-60 leads a day, take the test drive! Get started for $30. It is fully refundable, no questions asked in the first 30 days. What have you got to lose?? Click the banner now to begin putting your business on autopilot.

Attraction Marketing System

There is absolutely NO RISK. We offer a 100% no questions asked money-back guarantee within your first 30 days. You can cancel your account at any time from your back office by clicking the “Account” tab and “Updating Your Membership,”call our support line at (888) 414-7975, OR you can simply email our support directly at support@mlmleadsystempro.com

Again,YOU HAVE NOTHING TO LOSE!

Categories My Lead System Pro
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Online Network Marketing Lead Generation Tip #1 – Have a Compelling Capture Page

by Andrea Kropp
January 12th, 2010

funnelThe heart of your online marketing program and key to growing your subscriber base are your capture pages. Make a good first impression. Since online network marketing lead generation is first and foremost a about numbers, you must maximize your website traffic and the conversion of traffic into email list subscriptions. The key to this is having a compelling capture page.

Effective capture pages that generate high numbers of online network marketing leads typically offer a preview, sneak peak or trial version of the product or service you are marketing. Very few people will sign up without some type of free offer or reason for giving you their email. Your free offer, web seminar, e-book or trial version of a paid software is the incentive that will make the visitor willing to provide their personal information. They’re basically giving you permission to market to them further in exchange for letting them access to more comprehensive information.

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Categories Network Marketing
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Online Network Marketing Lead Generation Tip #2 – Generate Traffic Through Blogging

by Andrea Kropp
January 12th, 2010

Building your own blog as well as interacting with other third party blog websites is a great way to build name awareness, expert credentials and to produce consistent traffic and online network marketing leads. You should use your blog as your central or “hub” website where you keep your thoughts, tips, mentoring and strategies for easy access by your email list and new traffic. Your blog also is linked to all of your lead capture pages and vice versa.

Your online network marketing business and generation of leads depends on the quality of your blog and outreach program.Put aside set times on your schedule where you will update and release new entries to the public, and spend dedicated time reading and following other blog websites and commenting on the posts. If you become a frequent commenter, you’ll see your own follower list begin to grow as people begin to appreciate your contributions and opinions, become aware of your name and begin to link back to your website.

Here’s some free advice and general guidelines you should follow when building and maintaining your blog:

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Categories Network Marketing
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Online Network Marketing Lead Generation Tip #3 – Generate Traffic Through Email Marketing

by Andrea Kropp
January 12th, 2010

Email-Marketing-2The amount of income you can make in online network marketing is tied directly to how large you can build your email list and the value you provide in your communications. Some percentage of your list subscribers will sign up into your primary business or purchase products from you – but only after they have come to like you and see you as a valuable source of information. The majority of the list subscribers will not join your primary business or buy your products. However, based on the relationship you develop with them over time, you’ll be able to market related goods and services to them.

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Categories Network Marketing
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Online Network Marketing Lead Generation Tip #4 – Generate Traffic Through Article Marketing Online

by Andrea Kropp
January 12th, 2010

article-profitsThere is no magic technique that will drive in enough website traffic on its own to make you a profitable online marketing business.  A successful online marketing plan requires a mix of components that can be activated, adjusted or discontinued quickly as something that works great one week may not produce results the next. You’ll need to be trying any and all things to see what works best for your business in generating online network marketing leads.

A type of viral marketing that drives highly targeted traffic to your website is aggressive article marketing. The Internet features lots of free, high traffic article and resource sites that index article content at no charge.

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Categories Network Marketing
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Online Network Marketing Lead Generation Tip #5 – Generate Traffic Through Video Marketing

by Andrea Kropp
January 12th, 2010

video-marketing1In this series of articles we’ve shared several free traffic generation strategies ranging from email marketing to third party blogging to article marketing.These are all good ways with varying levels of effectiveness to bring in a flow of online network marketing leads. Here’s another way to build quality long lasting website traffic for free. You should implement a viral video marketing strategy as part of your marketing mix.

It’s now easy to produce videos for use online. It no longer requires a videographer, camera crew or editing team to produce quality video content. Today’s digital cameras, camcorders, webcams, screen capture softwares and even cellphones all are capable of creating videos.

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Categories Network Marketing
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